
CARNET DE VOYAGE À SÉOUL
Il me semble que Séoul est de la trempe de ces villes qui ne ressemblent pas du tout à l’image que l’on s’en fait. Ce n’est pas une ville dont la b...
Read moreWelcome to Atelier Ikiwa !
The slow and patient rhythm of the artisan's hand brings timelessness to things made, and an extra soul.
In a changing world, craftsmanship gives meaning to our actions, and preserving know-how by transcending their borders is our raison d'être.
Craftsmanship is a powerful soft-power tool, which brings differentiation and sincerity, and an inexhaustible source of inspiration.
PROJECT EXAMPLE
Define the communication strategy to promote the know-how of artisanal brands, or brands working with artisans, and articulate its operational declination (social networks, partnerships, articles, media...)
PROJECT EXAMPLE
Designing and setting up a retail pop-up of Asian crafts, around a storytelling and a product selection able to generate a strong consumer interest.
PROJECT EXAMPLE
Coordinate an exhibition in an event space around a unique artisanal know-how, in the presence of the artisans, to allow discoveries and exchanges.
PROJECT EXAMPLE
Enable artisans to explore new territories by putting them in touch with buyers, designers, brands, and help them develop their identity and communication.
PROJECT EXAMPLE
Create rich and varied content (photographs, articles) on destinations, artisans, know-how, objects, addresses, for publications and brands.
PROJECT EXAMPLE
Coordinate a trip for buyers, creatives, entrepreneurs or groups of friends to a region or city in Asia to meet with artisans and discover the know-how.
...marketing and communication, with a deliberately non-generalist positioning, which has a taste for beauty without ostentation, for quality, for detail, and a wide openness to the world, its diversity and complexity.
...which puts to music the slowness of craft, of responsible consumption, of the valorization of know-how, with the speed and the quality of execution aiming at generating business opportunities.
Let's discuss your projects, our achievements, and what we could do together to promote crafts and artisans.
Il me semble que Séoul est de la trempe de ces villes qui ne ressemblent pas du tout à l’image que l’on s’en fait. Ce n’est pas une ville dont la b...
Read moreLE POP-UP ATELIER IKIWA x COMPTOIR DES VOYAGES: De précieux objets du Japon et de Corée d'artisans contemporains en laque, céramique, bambou, bois,...
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